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Custom Search Gets Extreme Makeover

The Topps Company announces it has made significant enhancements to its website,, including a new design. The all-new now includes:

Current & Past Checklists
Collectors can now get complete checklists of all their favorite sports trading card sets from the past and the present. The new feature also helps them keep track of sets they're building by creating personal want lists. Additional checklists from the past will be added.

My Checklists
Collectors can create their own checklists based on brand, player, team, etc.

Trade Posts
Need a card? Collectors can post their cards for trade and consider trade offers. There's even a special Barry Bonds forum where the Bonds Homerun History cards can be traded. (coming soon for all products!)

Users can have a virtual Pack Wars Tournament, play the Wacky Packages game or catch Ring Pops falling from the sky. This all-new area is non-stop fun!

New Products Info
Need info on a cool new baseball product that just hit stores? supplies users with all the fine details including card images.

Enhanced Message Boards
Collectors can join fellow collectors to discuss the hottest topics in the trading card hobby. (coming soon!)

Live Chatting
Topps fans can now chat live with their buddies and other collectors. (coming soon!)

Topps News
Extra! Extra! Users can learn about upcoming products and special promotions in the Topps News section.

Founded in 1938 as Topps Chewing Gum, Topps issued its first baseball cards in 1951 and is an international marketer of entertainment products, principally candy, collectible trading cards and sticker album collections.

Topps Internet business includes,, and

Source: The Topps Company, Inc.
Date: July 21, 2005

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